Evaluating a business idea is vital to reducing the risk of failure. However, there is no magic formula for success. Sometimes even the best ideas can fail due to external or internal factors. Is your idea unique and different from what is already on the market? If not, can you offer something better or more attractive than your competitors? Remember that a good business idea is not enough to guarantee success. Your business idea must have commercial value. It would be best to validate that people in the market are willing to pay for that idea; only then do you have the potential for a business.
A nine-week program designed for business builders and innovators with a disruptive idea they want to turn into a business opportunity. This program runs under the WKI Ideation Program So what? Who cares? Why you? ® and it guides the participant to move from ideation to initiation.
A six-week program designed to help participants identify the best business model to run their business.
A monthly online meetup where you as the entrepreneur can join together with Wendy Kennedy, founder of WKI, to learn about topics for designing your idea into a winning business. Topics will include: building traction in the market, designing a winning go-to-market strategy, profiling your ideal customers, articulating your idea using a napkin, and more. Each month will focus on a specific topic. Come along and join the conversation and bring your own insights. If you are participating in the Innovator Program, be sure to attend these sessions as they will support the work you are doing.
A half-day workshop that will provide you with the skills and tools to thoroughly research your target market, and reach and interview industry experts/potential customers.
A full-day workshop to guide participants to identify how many prospects they need to reach to meet their sales goals and then create the process for making this happen. They will define and refine how they sell and learn the necessary communication skills to consistently create revenue.